Orange blossoms as Rickie Fowler joins COBRA PUMA staff
January 23, 2012

COBRA Golf has signed Rickie Fowler, one of the most exciting prospects in professional golf, to join their growing worldwide roster of playing staff.

Fowler will play the latest COBRA clubs, carry a Tour Staff Bag and use a selection of accessories. After signing with PUMA Golf in 2009, he will now represent the full COBRA PUMA GOLF brand both on and off the course, and feature in upcoming marketing campaigns for both COBRA and PUMA Golf.

“Rickie’s focus, determination and performance combined with his stand out style and joy for the game make him a perfect match for COBRA Golf,” said Bob Philion, President of COBRA PUMA GOLF. “He has had a tremendous effect in the golf industry over the past few years and his influence continues to grow. As we continue the revitalization of COBRA globally, Rickie Fowler will be instrumental in bringing our core DNA to life by being grounded in performance while bringing an edgy, unique personality and style to life. He will help us introduce the new COBRA Golf to a new group of consumers.”

To celebrate Rickie’s full COBRA PUMA GOLF partnership, ‘orange-outs’ will happen at various Tour events, COBRA PUMA GOLF Experiences, retailers and this week at the 2012 PGA Merchandise Show. ‘Orange-outs’ will celebrate Rickie Fowler, his favorite color and the new COBRA AMP line of drivers, irons, hybrids and fairway woods. In some instances, fans will be able to participate and support Rickie, like this week at the Farmer’s Insurance Open. For information on how you can join in the fun, visit the COBRA Facebook page at www.facebook.com/cobragolf .

Rickie will start the year with COBRA’s brand new AMP Driver featuring E9 Face Technology with dual roll, Advanced Material Placement and Adjustable Flight Technology with details in Rickie’s favourite colour, vibrant orange. He will also play the AMP 3-Wood and AMP Pro Prototype Irons and throughout the year he will continue to test new COBRA Golf product and add it to his bag.

“I am so excited to have the COBRA sticks in my bag and be a full part of the COBRA PUMA GOLF Team,” said Fowler. “I’ve been hitting the AMP Driver great; I’m getting a lot more distance and the orange details look really fresh. I can’t wait to get out at Torrey Pines and put my new COBRA clubs into play.”

Rickie turned professional in 2009 and won his first professional event in 2011 at the Kolon Korea Open, beating top challengers Rory McIlroy and Y.E. Yang for the title. He kicks off his 2012 season with the Farmer’s Insurance Open on Thursday, January 26th.

The AMP Drivers, Irons and Hybrids will be available in the UK & Ireland on February 10 th . To find an authorised COBRA dealer near you, go to http://cobragolf.co.uk/dealer-locator