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Stay warmer with Under Armour ColdGear

November 12, 2013

Golfers will be pleased to know that as another Winter approaches, Under Armour has released the ColdGear Infrared range to help you stay warmer for longer. ColdGear Infrared helps you stay warmer longer out on the golf course, thanks to a lightweight thermo-conductive inner layer that absorbs your body heat, stores that body heat and then returns it to you, when you need it most, with no extra weight or bulk.


Hunter Mahan wears Under Armour
Hunter Mahan wears Under Armour

Applied to Under Armour’s award-winning ColdGear winter clothing range, Infrared is Under Armour’s warmest insulation technology ever made and is set to extend Under Armour’s position as the number one golf apparel brand in Total Men’s Apparel sales for Winter Seasons 2011 and 2012.

Building on the innovation of last season and inspired by the same technology that is used in military planes coated in powderised ceramic that absorbs infrared light, Infrared technology can now be found in Under Armour’s baselayers, outerlayers and accessories for Fall/Winter 2013 in a variety of colourways.

In testing in minus temperatures in the Swiss Alps, with European Tour player Richie Ramsay, the gear was shown to keep Richie as much as five degrees warmer than his assistant using an infrared camera. This can have huge performance benefits to golfers as JJ Rivet, Head of the European Tour Institute explains: “By moving, your body is increasing in temperature. It is important that your body retains the heat it is creating in the cold, otherwise the transfer of energy between the cold and the warm will reduce your temperature.

“Ultimately, the less energy you are using to perform your golf swing, the best it will be to increase your efficiency during five hours on the course. The more your clothing saves the thermic energy you've created, the less energy will be required by your muscles to keep it, therefore saving energy to perform to your optimum level.”

"Warming up is a combination of heat and coordination, by combining Under Armour’s compression clothing (coordination) with the heat of Infrared technology (warm) you create the optimum condition for performance. You will be warmer faster and ready to play, importantly you will not be under the cold "phase" in between each shot you hit as the clothing is working to keep you warm."

New baselayers for this season include -

UA COLDGEAR INFRARED INSULATED VEST - RRP £80
- A soft thermo-conductive coating on the inner layer of your garment absorbs and retains your own body heat, with no extra weight or bulk
- UA Storm gear uses a Durable Water Repellent finish, which repels water without sacrificing breathability
- 100g Primaloft insulation is lightweight, water-resisitant, and breathable, with the ability to be compressed without losing its superior warmth
- Wind-resistant stretch side panels provide superior mobility and a soft, warm inner layer

UA ELEMENTS COLDGEAR INFRARED 1/2 ZIP JACKET - RRP £70

UA Elements ColdGear Infrared 1/2 Zip Jacket
UA Elements ColdGear Infrared 1/2 Zip Jacket

- A soft thermo-conductive coating on the inner layer of your garment absorbs and retains your own body heat, with no extra weight or bulk
- UA Storm gear uses a Durable Water Repellent (DWR) finish, which repels water without sacrificing breathability
- Windproof materials shield you from the elements
- Extremely quiet bonded fabric with a durable, textured outside and a soft, brushed interior for superior warmth
- Signature Moisture Transport System wicks sweat away from the body
- Coldgear cuffs for added warmth
- Deep ¼ Zip construction

UA THERMO COLDGEAR INFRARED GOLF 1/2 ZIP - RRP £65

Thermo ColdGear Infrared Golf 1/2 Zip
Thermo ColdGear Infrared Golf 1/2 Zip

- A soft thermo-conductive coating on the inner layer of your garment absorbs and retains your own body heat, with no extra weight or bulk
- Dual-layer fabric delivers a smooth, fast-drying exterior
- Signature Moisture Transport System wicks sweat away from the body
- Anti-Odor Technology
- ¼ Zip stye for on-demand ventilation

UA COLDGEAR INFRARED EVO MOCK - RRP £50
- A soft thermo-conductive coating on the inner layer of your garment absorbs and retains your own body heat, with no extra weight or bulk
- Dual-layer fabric gives you a soft, warm interior and a slick, fast-drying exterior
- 4-way stretch fabrication allows greater mobility and maintains shape
- Signature Moisture Transport System wicks sweat away from body
- Anti-Odor technology prevents the growth of odor causing microbes
- Smooth, chafe-free flatlock seam construction

UA COLDGEAR INFRARED THERMO LEGGINGS - RRP £50

ColdGear Infrared Thermo Leggings
ColdGear Infrared Thermo Leggings

- A soft thermo-conductive coating on the inner layer of your garment absorbs and retains your own body heat, with no extra weight or bulk
- Dual-layer fabric gives you a soft, warm interior and a slick, fast-drying exterior
- 4-way stretch fabrication allows greater mobility and maintains shape
- Anti-Odor technology prevents the growth of odor causing microbes
- Smooth, chafe-free flatlock seam construction
- Bonded hexagon interior traps heat without adding weight for unrivalled warmth
- Graphics and logos provide 360° reflectivity for safer low-light training
- Working fly

COLDGEAR INFRARED FLEECE STORM BEANIE - RRP £12
- Ultimate fleece beanie treated with Storm DWR providing dryness and warmth
- Lined in ColdGear Infrared to retain your own body heat, so you stay warmer longer, with no extra weight or bulk
- Embroidered front logo and rear wordmark

MEN’S COLDGEAR INFRARED STEALTH BEANIE – RRP £15
- Wear this beanie all winter long – lightweight heathered fabrication, angular stitch lines, and heat seal front logo and rear wordmark
- Lined in ColdGear Infrared to retain your own body heat, so you stay warmer longer, with no extra weight or bulk

UA COLDGEAR INFRARED HOOD – RRP £20
- Form-fitting balaclava hood constructed in ColdGear fabrication and thermo fabrication on mask for extra breathability
- Offers full facial protection that extends below the necklines and converts to neck gaiter, with a drop chin for full ventilation
- Flatlock stitch for extra colour pop and rear heat seal logo
- Constructed in ColdGear Infrared to retain your own body heat, so you stay warmer longer, with no extra weight or bulk

To find out more and or to purchase Under Armour Infrared Apparel, please visit www.underarmour.com/shop/uk/en/technology/coldgear

 






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