The new Titleist 915 Fairways and Hybrids
October 1, 2014
New Titleist 915 fairway metals and hybrids, designed using new Active Recoil Channel technology to produce lower spin and higher spin, deliver longer distance with exceptional forgiveness from both the tee and turf.
|Titleist 915 Fairway woods|
The fastest fairway and hybrid designs Titleist has ever developed, the new 915F, 915Fd, 915H and 915Hd models significantly increase distance for serious golfers of all swing speeds while maintaining high MOI for forgiveness. Available in golf shops worldwide beginning the 14th of November, Titleist 915 fairways and hybrids provide improved performance through three key advancements:
• The proprietary Active Recoil Channel, a long, deep, forward-positioned sole channel that actively flexes at impact to launch the ball off the face with higher speed and lower spin;
• An Ultra-Thin Face, a high-strength, uniformly thin high-speed face insert that increases ball speed across the face; and
• A precise, high-MOI design with a low centre of gravity (CG) location that delivers stability and forgiveness by preserving ball speed across the face for more distance, more often.
Those technologies, combined with the fitting precision of Titleist’s industry-leading SureFit Tour hosel and tour-validated looks, sound and feel, make for the most complete, consistent metals performance in the game.
“The new 915 fairways and hybrids really bring us to another level from a distance perspective,” said Dan Stone, Vice President of Research and Development, Titleist Golf Clubs. “The combination of the Active Recoil Channel and Ultra-Thin Face is powerful in creating more speed with spin reduction for maximum distance. And with our high-MOI design strategy we’re able to provide golfers with the best combination of distance and forgiveness.”
Titleist R&D designed 915 fairways and hybrids to maximise their low-spin, high-speed potential, with the SureFit Tour weight placed in a low, central position behind the Active Recoil Channel on each model to help create ideal CG properties. Golfers can select their models – 915F or 915Fd, 915H or 915 Hd – based on head shape, forgiveness or ball flight. 915F and 915H feature larger profiles for all-around performance with maximum forgiveness; 915Fd and 915Hd offers smaller head shapes for workability and forgiveness, with slightly lower launch and spin and therefore lower flight than F and H.
The first week they were available on the PGA Tour, 15 new 915 fairway metals and nine new 915 hybrids were put in play at the World Golf Championships event at Firestone. The following week at the USPGA Championship, there were 29 new 915 fairways and 13 new 915 hybrids in players’ bags, including Jordan Spieth, Bill Haas, Victor Dubuisson, Jason Dufner and Webb Simpson.
915F VS. 915Fd FAIRWAY METALS:
The new 915F and 915Fd fairway metals provide golfers with low-spin, high-speed performance in two distinct chassis options.
915F features a full pear profile (175cc) for maximum forgiveness. The large profile provides confidence and produces a slightly higher flight versus the 915Fd. It is offered in five lofts (13.5º, 15º, 16.5º, 18º and 21º), including a new high-lofted 16.5º 3-metal and new 18º 5-metal.
915Fd, with its traditional pear profile (160cc), is workable and forgiving. The compact profile delivers slightly lower launch and spin versus 915F. 915Fd is available in 13.5º and 15º lofts.
“In previous generations, Fd was a significantly lower-spinning product than F,” Stone said. “So we saw an opportunity to bring them both to a more optimal CG position. Now players can make their decision based on shape, trajectory and amount of workability or forgiveness – not solely on the fact that one spins more than the other.”
915H VS. 915Hd HYBRIDS:
|Titleist 915 Hybrid|
Like their fairway counterparts, 915H and 915Hd hybrids offer low-spin, high-speed performance in two different shapes and sizes.
915H has a subtle pear profile (118cc) that provides confidence at address. The fuller, rounder profile delivers maximum forgiveness and slightly higher launch and spin versus Hd. 915H is available in 18º, 21º, 24º and 27º lofts.
915Hd is a slightly offset, small pear (107cc) that delivers distance with shot control through a flatter trajectory and less spin (about 120 rpm) versus the H. 915Hd is offered in 17.5º, 20.5º and 23.5º lofts.
“If you’re a sweeper who likes to play your hybrids more like a fairway wood, you’re probably better suited in H,” Stone said. “Hd has a little more offset in it, so if you’re a more aggressive player who likes to engage the turf, that’s probably the better choice.”
LOWER SPIN, HIGHER SPEED THROUGH NEW ACTIVE RECOIL CHANNEL:
|The Active Recoil Channel|
The Active Recoil Channel – a long, deep channel, positioned along the sole of the club head, close to the leading edge – delivers more distance by actively flexing at impact to launch the ball with lower spin and higher speed.
The Active Recoil Channel (ARC™) allows the entire clubface, both crown and sole, to deflect at impact for high speed. (Clubs without ARC technology have a more rigid sole and deflect mostly in the face and crown at impact resulting in less speed and higher spin.)
“With the Active Recoil Channel, the ball is compressing in a different manner and doesn’t have the chance to gather as much rotational energy so it departs the club face with less spin,” Stone said. “It also creates a greater recoil effect, which imparts more speed, particularly low on the face.
“With fairways and hybrids, because you’re often hitting those clubs off the ground, you tend to hit them lower on the face and when you hit lower on the face you generally get more spin. That’s when the Active Recoil Channel really kicks in to help reduce spin.”
INCREASED BALL SPEED FROM ULTRA THIN FACE:
|Ultra thin face|
Titleist 915 fairway metals and hybrids feature a new Ultra-Thin Face that works in combination with the Active Recoil Channel to deliver increased ball speed across the entire face. The high-speed, constant thickness face insert, made of high-strength Carpenter steel, is the thinnest face insert Titleist R&D has ever developed.
“If you think about how the Active Recoil Channel works, with its flexibility it actually takes some load off the face. We found through our testing that we could thin the face further without compromising durability. And because we’re not at C.O.R. limits like with drivers, we were able to make the insert thinner. Those two improvements have allowed us to maximise ball speed across the entire face to make these clubs longer. You get more speed off the turf from ARC, and more speed when you hit it off the tee with the Ultra-Thin Face.”
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