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 CARLY FROST
 Editor
 Ladies Golf Today

Carly's blog - news and views on the world of ladies' golf
September 25, 2012

To contact Carly, send us your news or air your thoughts, click here...

Introducing our new golf fashion columnist, Christina Smith...

Christina is the Director of Golf2Golf.co.uk, which features a fantastic ladies golf clothing and accessories website called Surprizeshop. Here she writes exclusively for Golf Today and shares her insight into the golf fashion world...

Look pretty in Pink this Autumn!

As autumn starts to poke its head around the corner and the temperature starts to fall there is no need for your wardrobe to follow suit. Bright colours are no longer reserved for Spring as hot pink, turquoise and lime green are a key trend for this Autumn/Winter. It's not just about balance on the tee but also in the ratio of bright colours to the main staple colours, particularly black, which provide a stylish and on trend look for this winter. Accessories such as gloves and winter hats provide a necessary function but are a great way of introducing these key colours into your look.

Wearing Pink this autumn is not only a style statement but with Breast Cancer Awareness Month in October it can also help to raise funds and show your support for this very worthy cause. There are many great Pink Ribbon golf products available such as visors, ball markers, golf towels etc. (available at pinkribbongolf.co.uk) that are practical and attractive whilst promoting breast cancer awareness and helping the search for a cure. So whether you're a hot pink fan or prefer the softer pastel tones it's a Win-Win to think pink this autumn.

Also in fashion news...

GOLFINO opens Flagship London store

Golf and fashion lovers will be delighted to hear that they can combine their two passions by going on a shopping spree to the new GOLFINO store in London.

The Flagship store is located situated on South Moulton Street in the heart of the swanky Mayfair district and has in-store now three golf collections - Green, White and Blue label, each true to the brand's reputation for producing fashionable, functional apparel of outstanding quality.

The Green Label is a range of resort apparel designed for complete comfort on the course. The White Label is a performance line for the active player, with a youthful influence. This includes rainwear and golf bags. The Black label is a luxurious and smart line of premium casual wear for off the course.

The West End store is the latest in a long line of GOLFINO store openings in cosmopolitan locations including Paris, Berlin, Munich, Zurich, Marbella and Palma in Majorca.

Andrew Thomson, GOLFINO Sales Director for Northern Europe, said: "We have been keen to establish a standalone retail presence which complements our strong on-course business that has developed over a number of years.

"This new store sits alongside some of the world's greatest designer brands, including Louis Vuitton, Mulberry and Emporio Armani and is part of a wider strategy to create a strong GOLFINO presence in strategically important locations across the UK."

For more information or directions to the GOLFINO London store visit: www.golfino.co.uk

About GOLFINO...

Founded in 1986 by Christel and Dr Bernd Kirsten, GOLFINO has grown into one of Europe's sportswear success stories - increasing sales of its women's, men's and children's clothing by 11%, to €33.5 million in its latest financial year. In addition to its standalone stores, GOLFINO also boasts 500 Shops-in-Shop partners across 18 European countries, including Harrods department store in London.








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