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Ernie Els breaks new ground in Asia with Els Club Teluk Datai launch

October 7, 2014

World Golf Hall-of-Famer and founder of Els Design; Ernie Els will cut the ribbon on his first golf course creation in Southeast Asia on the 28th October with the official launch and grand opening of The Els Club Teluk Datai. Situated in Malaysia's tropical Langkawi archipelago, the four-time Major Champion's design is one of the world's most highly-anticipated golf course openings in recent times.

Resort owner and developer, Destinations Resorts and Hotels Sdn Bhd (DRH), have invited a number of dignitaries and VIP guests to join Ernie Els and Troon Golf at the unveiling, who will each enjoy a unique insight from the likeable South African and his team.

Ahead of the official opening Els commented, “We're thrilled to be officially opening our new course, The Els Club Teluk Datai in Malaysia, at the end of this month. The setting is unique and the golf course looks breath-taking. It's going to be a very proud day for everyone at Ernie Els Design and I'm personally looking forward to sharing it with our special guests.”

The Els' designed facility, which was recently named the region's ‘Best Golf Course' at the 2014 Asia-Pacific Property Awards, nestles between ancient rainforest and the Andaman Sea on this iconic island destination, which is a favourite amongst local and international travellers.

Along with the award-winning luxury resort, The Datai Langkawi, the 18-hole championship course will play an integral role in realising DRH's vision for the development of golf and bespoke tourism experiences in Malaysia.

Early feedback amongst those lucky enough to have been treated to a sneak preview has been universally positive, giving great encouragement to Senior Vice President of The Els Club Malaysia, David Townend.

He said: “The response that we have been receiving from golfers and non-golfers who have set foot on The Els Club Teluk Datai ahead of its official launch has been unanimous; this is one of the world's most visually stunning golf courses, and a true gift of nature.

“To my mind, the location, layout, quality of course conditioning and its first-class service standards that Troon is world-renowned for set it apart from all others in the region. In addition to promoting the destination to tourists worldwide, it is my responsibility to ensure the golf course and service set new benchmarks for golf courses in Asia.

“We look forward to welcome golfers from far and wide to experience this unique challenge and thank Ernie and his team for their continued input and expertise.”

Els, whose course portfolio includes designs in his native South Africa, the UAE, China and the USA, was selected by DRH as the lead designer for the golf course development in Teluk Datai just off Malaysia's north west coast, given his experience and revered standing in the game.

Charged with developing strategic tourism in Malaysia, DRH selected The Els Club brand as the ideal fit for Langkawi, as well as two new golf projects in Desaru, the southernmost state of Johor, which are scheduled for completion in the near future.

“Ernie brings something unique to Malaysian golf,” commented Hanley Chew, Chief Executive Officer of DRH. “His accolades as a golfer speak for themselves, but his vision for The Els Club brand attracted us to how this may benefit Malaysia and attract visitors to our assets. The official launch marks a significant date in history for Langkawi and the first of many steps for DRH.?”

The course is managed and operated by Troon Golf, the global leader in upscale golf management, who oversee operations at some of world's pre-eminent golf resorts.

As the winner of more than 60 professional golf tournaments worldwide, Els' success on the golf course is mirrored in his achievements as a designer. The Els Club brand has become renowned for its ambition of creating attractive, welcoming and luxurious destinations that adhere to the principles of sustainable development and sound environmental practice.  

"Ernie has been excited about the Malaysian projects for some time and we are expecting the golf course will attract golfers from all over Asia and internationally,” remarked Thomas Rubi, President Ernie Els Design.

"We have been blessed with a strong partner in DRH, who have shown unwavering commitment in delivering an iconic vision for Malaysia. This really is a proud day for all involved.”

?For more information visit www.elsclubmalaysia.com , follow @ErnieElsDesign and @TheBig_Easy








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