Kemper Open becomes Booz Allen Open

The PGA Tour's annual stop in the nation's capital area has a new sponsor and new name.

The tournament announced a three-year agreement Monday with consulting firm Booz Allen Hamilton. The event will be known as the Booz Allen Open beginning in 2004.

The tournament was known as the Kemper Open for 35 years, the longest-running association for any tour event with a title sponsor. Kemper Insurance withdrew its sponsorship earlier this year, and the 2003 tournament was called the FBR Capital Open after a deal with the Friedman Billings Ramsey investment banking firm.

This is the first major sports sponsorship for Booz Allen Hamilton, which has 8,000 of its 13,000 worldwide employees based in the Washington area.

The tournament is played annually at the TPC at Avenel course in Potomac, Md., in mid-June, although there have been negotiations to hold the event at Congressional Country Club in 2005.

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